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SONY commercial

3 replies [Last post]
Mon, 10/08/2007 - 16:27
Dan Berger
User offline. Last seen 14 years 40 weeks ago. Offline
Joined: 7 Oct 2005

Has anyone seen the commercial for SONY HDTV's? It's the one with a very well known football player talking about how "professionals" use SONY equipment to broadcast to the viewers, so the viewers should have what the broadcasters use. They walk around a sporting event where cameras & such are shown, then they walk into the truck (NEP) and show the control room with a GVG KALYPSO switcher! I bet if you look closely, the monitors & cameras aren't SONY either. Just wondering how many others noticed that too.

--- Dan

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Sun, 10/28/2007 - 20:54
#1
ScottyTD
User offline. Last seen 11 years 20 weeks ago. Offline
Joined: 2 Jan 2006
I was wondering how long it would take for someone to comment on it... I was watching a game with some friends, and noticed it right away... I was laughing out loud... They all looked at me funny... (what else is new?) -S
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Mon, 10/08/2007 - 22:31
#2
tomkaltz
User offline. Last seen 15 years 2 weeks ago. Offline
Joined: 22 Dec 2005
I didn't think twice about the switcher until I read this thread. The next time I saw the spot I couldn't help but laugh.
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Mon, 10/08/2007 - 17:50
#3
Bob Ennis
User offline. Last seen 5 years 14 weeks ago. Offline
Joined: 24 Aug 2005
I've heard about that commercial - I have also heard that it has a number of people from a certain corporation rather upset. Apparently the justification from the Ad Agency is that the products being pushed are consumer-oriented, and the average consumer wouldn't know a switcher from a washing machine, so the actual brand of the switcher isn't important. But you're right in that it's a real rookie mistake from the Ad Agency - those who are in the industry will be very quick to see the mistake - those who aren't in the industry will be looking at the footbal player.

Bob Ennis

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